Guido’s Grooming Co. offers the finest traditional wet shaving products at fair prices.

Rather than trying to carry every wet shaving product available to create a massive inventory, we research each vendor and test each product. We only carry the “best of the best.” You can select any product on our website and be absolutely sure that it is a high-quality product at an unbeatable price point.

This is why we created our unique Guido’s Grooming Co. “Perfect Shave” Unconditional Satisfaction Money-Back Guarantee. We’re so sure you’re going to love our shaving products, we have an unconditional guarantee on everything that we offer. If you don’t love a product you purchased from us, you can send it back and we’ll refund the money you paid. We want you to be able to confidently shop on our store knowing that if you don’t like something you don’t have to keep it. No other shaving supply store offers such an iron clad guarantee.

About the name

Guido’s Grooming Co. was named after Wiliam “Guido” Soboro. A World War II veteran, Gumpy (as he was called by his family) was a life long wet shaver. He took pride in his appearance and made sure he always looked his best.